Stock relocation solution

The client was faced with the challenge of creating an optimal assortment list for more than 2,000 drugstores located in 30 different regions. They turned to us for a solution. We used a mathematical model and AI algorithms that considered location, housing density and proximity to key locations to determine an optimal assortment list for each store. By integrating with POS terminals, we were able to improve sales and help the client to streamline its product offerings.

 

10%

productivity boost

7%

increase in sales

About the Client

An international digital marketing and advertising agency, who created the first information platform built for marketers around the world.

Tech Stack

Pandas

Pandas

Pyspark

Pyspark

TensorFlow

TensorFlow

PostqreSQL

PostqreSQL

Hadoop

Hadoop

Challenges & solutions

Challenge:

Build an optimal assortment list at each salespoint, taking into account individual specifics.

Solution:

The mathematical model was built according to:
– location of drug-stores;
– housing density;
– the routes of metro stations/transport junctions;
– locations of hospitals, fitness facilities, shopping/business centers, healthcare, educational institutions/educational facilities, etc.

Based on the company’s 48-month sales data analysis, the clusters were built to determine the optimal assortment list for each drug-stores.

Integration with POS terminals to control the scouting of pharmacists.

Block Quote

They developed solutions that brought value to our business.

Jeremy Groves

CEO
ThinkDigital, Digital and Marketing Agency

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